Where are all of the Teens going?

Facebook use by high school and college users dropped 16.5 percent and 21.7 percent, respectively.


“There have been rumors that these younger user groups are being alienated by their parents joining the service, and this data seems to prove it,” iStrategyLabs CEO Peter Corbett wrote in this statement



Facebook has experienced a “staggering increase,” in users—513.7 percent—aged 55 and older in the last six months.

iStrategyLabs, which culled demographics and statistics from Facebook’s social ads platform, found that fewer than 1 million users aged 55 and older used Facebook in January 2009. Conversely, more than 5.8 million Facebook users fell in the 55+ age range as of July 4.

So it seems as Facebook becomes more popular their base may end up leaving to find the new cool thing. At Qittle we believe a balanced Social Networking presence is important but don’t be fooled this is a very hot and cold space. So use them all through our Social Networking updating tool to build your Mobile Data Base, because we’ll always have a Cell Phone but we may not always be Facebookers.

Teen on Facebook

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About Casey McConnell

Casey McConnell, the Chairman of the Board and Chief Executive Officer, founded Qittle in September 2008. Before founding Qittle, Mr. McConnell was the Marketing Director for The Aspen Club & Spa. Raised in Greeley, Colorado, Casey attended The Colorado School of Mines on an athletic scholarship for football. After college, Casey worked for his family's construction business before beginning his first Internet endeavor--Zoe Juice. Casey moved to Aspen, Colorado where he worked in the hospitality industry before starting at The Aspen Club & Spa in 2006. He worked to develop a vitamin line for the club before he was promoted to Marketing Manager in 2007. In his work with email marketing, Casey sees the potential text messaging will bring to the global marketplace-- much like how email exploded in the early part of the century. Casey is a member of Roaring Fork Leadership as well as the Aspen Young Professionals Association. He spends his free time in the mountains hiking in the summer and hitting the slopes in the winter. In the future, Casey hopes to take Qittle global and envisions the brand Qittle to be the number one company for text messaging solutions for businesses of all kind. Qittle, whose name Casey derived from different words meaning "talk" or "chatter," became a vision of how to quantify marketing efforts while incorporating the newest promising way to relay messages- mobile text messaging.
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