HELLY HANSEN BECOMES A SPONSOR OF QITTLE LIVE THE DREAM COMPETITION

Helly Hansen to Outfit Qittle™ Mobile Marketing Firm’s “Live The Dream” Winner and Give Away Prizes

Aspen, Colo. (December 29th, 2009) – Qittle, a national mobile and social media firm, is excited to announce a technical apparel partnership between Helly Hansen and the Live The Dream-Win a Year in Aspen/Snowmass competition and tour. “Live The Dream” will be promoting Helly Hansen on the 60-city tour and educational “Social/Mobile Media at its Best Seminar” along with Helly Hansen give-aways to lucky contestants. Qittle will also be giving one lucky winner a year living the dream in Aspen/Snowmass, enjoying the high quality, technical Helly Hansen gear while skiing, snowboarding, biking, hiking and promoting sponsors through social networking.

“We think the “Live the Dream in Aspen” competition is a great fit for Helly Hansen.  As the official apparel partner for the Aspen Skiing Company, wearing the Helly Hansen brand goes hand in hand with living the Aspen lifestyle so we’re really excited to be involved.” – Marshall Rutman, Helly Hansen Marketing Manager, North America

Qittle’s “Live The Dream – Win A Year in Aspen/Snowmass” competition will launch on January 1st, 2010. Anyone interested in registering can sign up for a chance to win on the Live The Dream website from January 1st to June 1st, 2010. On June 1st, 100 to 200 contestants will be chosen randomly to take action and create the largest viral marketing campaign, demonstrating why they should win a year in Aspen/Snowmass. In July, the top five finalists will be invited to Aspen/Snowmass to interview and on the 4th of July 2010, one of those five will win a year in Aspen/Snowmass. The winner will blog, post YouTube videos, actively use different social networking sites, attend local events and promote sponsors, while living the dream. http://qittle.com/live_the_dream.html

“Qittle is thrilled to have Helly Hansen as a “Live The Dream” sponsor” – Chelsea VanVleet, Qittle Communications Director. Both parties are very excited to be working together to promote an active lifestyle and Qittle’s “Live The Dream” campaign. The “Live The Dream” competition winner will be given Helly Hansen technical apparel to use while living the dream. The lucky winner will let the world know how efficient and technical this gear is through YouTube videos, a blog and social networking.

About Helly Hansen

Since 1877, Helly Hansen has been protecting professionals who’ve chosen to make their living in some of the world’s harshest environments. Today, the brand is recognized as a global leader in technical apparel and footwear designs for a range of alpine and water sports activities. HH products are distributed in more than 40 countries. HH’s North American operations are based in Delta, B.C. For more information on HH products, team news, or to locate a dealer, please visit: www.hellyhansen.com

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About Casey McConnell

Casey McConnell, the Chairman of the Board and Chief Executive Officer, founded Qittle in September 2008. Before founding Qittle, Mr. McConnell was the Marketing Director for The Aspen Club & Spa. Raised in Greeley, Colorado, Casey attended The Colorado School of Mines on an athletic scholarship for football. After college, Casey worked for his family's construction business before beginning his first Internet endeavor--Zoe Juice. Casey moved to Aspen, Colorado where he worked in the hospitality industry before starting at The Aspen Club & Spa in 2006. He worked to develop a vitamin line for the club before he was promoted to Marketing Manager in 2007. In his work with email marketing, Casey sees the potential text messaging will bring to the global marketplace-- much like how email exploded in the early part of the century. Casey is a member of Roaring Fork Leadership as well as the Aspen Young Professionals Association. He spends his free time in the mountains hiking in the summer and hitting the slopes in the winter. In the future, Casey hopes to take Qittle global and envisions the brand Qittle to be the number one company for text messaging solutions for businesses of all kind. Qittle, whose name Casey derived from different words meaning "talk" or "chatter," became a vision of how to quantify marketing efforts while incorporating the newest promising way to relay messages- mobile text messaging.
This entry was posted in Live The Dream, Living The Dream in Aspen/Snowmass Colorado, new media, Rumors of a Chicken Dance, Social Networking, Text, Win a Year in Aspen Snowmass. Bookmark the permalink.

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