Reasons Mobile Marketing Works

Mobile marketing is the new advertising trend used by most businesses today. If the concept of mobile marketing is new to you, knowing a few advantages of mobile campaigns over conventional advertising techniques helps you decide whether or not this advertising strategy suits your business. Whatever business you may have and no matter how big or small your business is, a mobile campaign can help improve your business in so many ways.

Brand Awareness. Unlike conventional advertising strategies like TV commercials and billboard advertisements, a mobile campaign puts your brand out there and makes it easier for your consumers to respond to your ads. A simple SMS campaign will let your consumers know about latest products and promos which they can instantly respond to. Unlike TV commercials and billboard advertisements, which can easily be forgotten, a text message can easily be stored in a consumer’s inbox so he or she can always get back to it later on. For as long as your text or MMS message is saved in your customer’s phone, he or she will always get to it and will have the option of passing your message around.

Customer Loyalty. While getting new customers is important, making sure you have a good number of loyal customers is also important. You can do this by keeping your current customers informed of latest promos and products.

Two-way Communication. With mobile marketing, you can easily know what your customers think of your products and services. Because mobile marketing offers your customers an immediate call to action, your consumers can easily be involved in helping improve your services.

Mobile marketing has a lot of potential in improving your business. If your business needs a marketing face-lift or you know of a business that needs one click here


About Casey McConnell

Casey McConnell, the Chairman of the Board and Chief Executive Officer, founded Qittle in September 2008. Before founding Qittle, Mr. McConnell was the Marketing Director for The Aspen Club & Spa. Raised in Greeley, Colorado, Casey attended The Colorado School of Mines on an athletic scholarship for football. After college, Casey worked for his family's construction business before beginning his first Internet endeavor--Zoe Juice. Casey moved to Aspen, Colorado where he worked in the hospitality industry before starting at The Aspen Club & Spa in 2006. He worked to develop a vitamin line for the club before he was promoted to Marketing Manager in 2007. In his work with email marketing, Casey sees the potential text messaging will bring to the global marketplace-- much like how email exploded in the early part of the century. Casey is a member of Roaring Fork Leadership as well as the Aspen Young Professionals Association. He spends his free time in the mountains hiking in the summer and hitting the slopes in the winter. In the future, Casey hopes to take Qittle global and envisions the brand Qittle to be the number one company for text messaging solutions for businesses of all kind. Qittle, whose name Casey derived from different words meaning "talk" or "chatter," became a vision of how to quantify marketing efforts while incorporating the newest promising way to relay messages- mobile text messaging.
This entry was posted in Mobile marketing, SMS marketing, Text Marketing. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s