SMS Messaging, an Effective Salon Marketing Strategy

How do you make your salon stand out among all the other salons? An effective salon marketing strategy is SMS messaging.

SMS messaging is one of the many advertising techniques used in mobile marketing. This is the most basic yet most effective method among the other techniques. With SMS messaging, you can be sure that your text advertisement is received by your customers as most mobile phones have this service. You can also use MMS advertisements or come up with mobile game banner ads but this won’t be as effective as SMS messaging because not all phones carry the features needed to view MMS messages or play mobile games. Text messaging is the perfect tool if you’re on a tight budget for a marketing campaign.

A mobile campaign works in many ways. It creates an open communication between customers and business owners. As a salon owner, customers’ comments and suggestions are very important. With mobile marketing, customers can conveniently send their comments and suggestions to you.

You have control of the kind of messages you send to your customers. In any kind of business, timing is very important. You can easily send significant promos like a Thanksgiving make-over rate, Halloween make-up rate or Pre-Christmas Hair cut promo on days that they matter. This way, your clients are always informed of what you have available in your salon. They won’t have to look at other salons for prices because you are already offering them a great deal. A single text message can go a long way. A customer can conveniently send your advertisements to her friends who might be interested in the promos you have.

SMS messaging is an effective salon marketing strategy

Advertisements

About Casey McConnell

Casey McConnell, the Chairman of the Board and Chief Executive Officer, founded Qittle in September 2008. Before founding Qittle, Mr. McConnell was the Marketing Director for The Aspen Club & Spa. Raised in Greeley, Colorado, Casey attended The Colorado School of Mines on an athletic scholarship for football. After college, Casey worked for his family's construction business before beginning his first Internet endeavor--Zoe Juice. Casey moved to Aspen, Colorado where he worked in the hospitality industry before starting at The Aspen Club & Spa in 2006. He worked to develop a vitamin line for the club before he was promoted to Marketing Manager in 2007. In his work with email marketing, Casey sees the potential text messaging will bring to the global marketplace-- much like how email exploded in the early part of the century. Casey is a member of Roaring Fork Leadership as well as the Aspen Young Professionals Association. He spends his free time in the mountains hiking in the summer and hitting the slopes in the winter. In the future, Casey hopes to take Qittle global and envisions the brand Qittle to be the number one company for text messaging solutions for businesses of all kind. Qittle, whose name Casey derived from different words meaning "talk" or "chatter," became a vision of how to quantify marketing efforts while incorporating the newest promising way to relay messages- mobile text messaging.
This entry was posted in Mobile Deals, Mobile marketing, Salon Text Marketing, SMS, SMS marketing, Text Marketing. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s