Restaurant Marketing Ideas

Restaurant marketing isn’t easy because competition in the food business is very tight. If you own a restaurant, looking for an affordable yet effective marketing strategy is very important.

There are other ways to market your restaurant aside from having the usual TV or print ads. Text marketing costs less and is more effective in reaching your customers. Text marketing also allows you to communicate effectively with your consumer population.

Using text messaging can be a powerful tool in restaurant marketing. You can create an interactive marketing program that will allow all of your subscribers to participate. Through an open communication, priorities shift from your products to your customers resulting to a good number of loyal clients. You can send your customers discounts or inform them about your specialty of the day. This creates a strong connection between your business and your customers.

Text marketing also allows you to send text messages in a timely manner. Send a promo just before lunch to create the urgency to avail it. Most people will always go for the one that can save them money. With this method of restaurant marketing, your message is delivered directly and read by your customers immediately. If a customer is not ready to take your offer, they can forward it to their friends who might be interested. Since your program is an opt-in service, your customers are confident that the information they receive is not something they don’t need. Text marketing can certainly increase your profits by increasing your customers and reducing marketing costs.

Using text messaging for restaurant marketing is very effective in improving your business.

If you are interested in text marketing or know of a business that might benefit from it, consider Qittle Restaurant Marketing solutions

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About Casey McConnell

Casey McConnell, the Chairman of the Board and Chief Executive Officer, founded Qittle in September 2008. Before founding Qittle, Mr. McConnell was the Marketing Director for The Aspen Club & Spa. Raised in Greeley, Colorado, Casey attended The Colorado School of Mines on an athletic scholarship for football. After college, Casey worked for his family's construction business before beginning his first Internet endeavor--Zoe Juice. Casey moved to Aspen, Colorado where he worked in the hospitality industry before starting at The Aspen Club & Spa in 2006. He worked to develop a vitamin line for the club before he was promoted to Marketing Manager in 2007. In his work with email marketing, Casey sees the potential text messaging will bring to the global marketplace-- much like how email exploded in the early part of the century. Casey is a member of Roaring Fork Leadership as well as the Aspen Young Professionals Association. He spends his free time in the mountains hiking in the summer and hitting the slopes in the winter. In the future, Casey hopes to take Qittle global and envisions the brand Qittle to be the number one company for text messaging solutions for businesses of all kind. Qittle, whose name Casey derived from different words meaning "talk" or "chatter," became a vision of how to quantify marketing efforts while incorporating the newest promising way to relay messages- mobile text messaging.
This entry was posted in mobile, Mobile marketing, Restaurant Text Marketing, SMS. Bookmark the permalink.

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